“Look at a jelly fish swim and time just stops. In this fast-paced world, I look for that calmness in the art of pottery. These beings floating in slow and rhythmic movements become synonymous with the process of pottery where you cannot rush. Your mind is completely focused in the moment.”
From the world of fashion to the world of pottery, Sneha’s transition into her fourth career was both confident and serendipituos. As a designer, she wanted to dabble with something different, and this is when she came across pottery. It was not a very common art form back when she started pursuing it and also it gave her the creative freedom that she always desired. She was amazed by this artform and gifted herself a pottery workshop on her birthday, in the beginning of the year on January 2018.
Never a fan of softwares, Sneha loved creating things with her own hands. She researched, self-taught and started creating bestseller pieces quite early on. She did a one-month basic wheel throwing course with a traditional potter, tried innovating with varied surface techniques on her own, and finally launched Jellyfish Pottery in mid-2018.
During COVID, she practiced and experimented with the limited resources and the extra time she had on her hands. She pushed her boundaries, explored new techniques and developed many of her major design inspirations. While finding her own style, she even found the moments to bond with her grandpa as they occasionally practiced the art together.
As she understood the craft, slowly the bulk orders started pouring in, the volume of work increased and her studio pottery turned into a large-scale production studio. Her designs are not basic; each piece has a distinct character, texture and personality. Her quality of work and nature-inspired raw, earthy and natural pieces helped her grow organically from word of mouth.
She says “Plating transforms the dish into a visual story. And the feel of handcrafted in the plating gives a personal touch and adds on value.” She constructs and deconstructs pieces, pinches and shapes them into inspirations, and works with a lot of handmoulding, where random thoughts and ideas are shaped and moulded works of art.